MarPro - The Marketing Procurement Podcast

Emily Bruhn | Medtronic

July 28, 2021 Rusty Pepper / Dana Small / Emily Bruhn Episode 5
MarPro - The Marketing Procurement Podcast
Emily Bruhn | Medtronic
Show Notes

This week on MarPro we chat with Emily Bruhn the Global Sourcing Category Manager  for Marketing at Medtronic about her background as a media buyer at both an agency and also General Mills made her a more well rounded and empathetic Marketing Procurement professional.  

Key learning from this episode include...

  • Measuring ROI
  • Changing Industries, but Staying in Marketing Procurement
  • Navigating the Agency Landscape
  • Consolidating the Vendor Pool 
  • Challenging the Status Quo
  • Earning a Seat at the Marketing Table 
  • Globalization Challenges

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